Suret – changes and new directions of development
Suret – changes and new directions of development

The history of Suret began 28 years ago – in 1992 – when the company became responsible for in-house transport at Firma Oponiarska Dębica. Now, almost 30 years later, SURET specialises in services related to industry, mainly in-house logistics, relocation of machines and assembly of production equipment.

Last year saw a significant change – a decision to sell the company was made by the main shareholders. The new owner is Tar Heel Capital fund; it brings together more than 20 different companies, the majority of which are related to industry. The fund’s representatives emphasise that companies of Tar Heel Capital have one thing in common – a chance to increase their value.

As pointed out by CEO Sebastian Gawron, Suret is currently held by an investor who wishes to expand, so while benefiting from our experience and appreciating our commitment, he also provides support for that expansion to take place. “I have American business experience, and this model is very similar to what I have experienced in that market. We speak the same strategic language, in the whole sense of the word – it makes everything much easier,” says Sebastian Gawron.

Suret focuses on the development of two pillars. The first is in-house logistics and related products, such as maintenance, sales and rental of forklifts. The second, developed for over 14 years, is the transfer of production – relocation of machines/devices and assembly of new production facilities. As emphasised by the CEO, almost 50% of relocation operations are foreign projects. The Polish relocation market is highly competitive. However, the competition is lower in the case of comprehensive European transfers. Not every company is able to participate in a large tender, since relocation is not limited to transfer and reassembly of machines. Companies often do not want to interrupt production, so the entire transfer must then be done while maintaining production continuity. This is one of the most challenging tasks – you need a relocation plan, preparation for implementation and a break down of the entire plant into process segments. In short, part of the plant is still operating in Hamburg or overseas, while part has already been activated in Dębica or China, for example. Therefore, we need synergy between plants, to ensure that the relocation proceeds in such a way that the customer doesn’t notice the factory is relocating.

Suret has about 20 competitors on the Polish market when it comes to comprehensive relocations. There are only 5 of them in Europe, even less in the case of intercontinental transfers. This is because the process is much more complicated: adapting machines to CE requirements, to the minimum European requirements or preparing customs documentation. “That is why we are looking for customers in this most demanding market,” emphasises Sebastian Gawron. “Competition is smaller there, and Suret has the experience to offer. Customers do not have to worry about anything when we carry out their projects. We handle all the documentation and adapt machines to the requirements – the customer simply needs to tell us they want to move. The work carried out by our teams often involves staying abroad – today in the USA, tomorrow in Malaysia. “This is why the knowledge of English and the ability to work in an international environment are essential,” says Sebastian Gawron – “We are always looking for qualified employees for both relocation and logistics projects. We do not want to merely arrive at plants to drive fork-lifts, but also to provide advice. We have the experience, but unfortunately we lack the scale. That is why we are constantly looking for and recruiting engineers and technicians of various production specialisations. A dozen or so young and exceptionally well-qualified specialists have joined us recently. And we will gladly hire more experts. There is a lot of work, mainly due to these difficult times and our development plans.